Bedrock Marketing Services

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Our Strategy

Our goal in marketing is to take your potential customers all the way through the customer journey. The customer Journey begins with making people aware of your business, followed by getting those aware of you to engage with your business and finally becoming customers. Below are a few of the strategies we use to take people through the customer journey.
01

Engagement Retargeting

It takes an average of 8 touch points to make a sale. Digital marketing technologies allow us to re-engage with people who have already expressed an interest in your business.
02

Current Customer Retargeting

The people most likely to purchase from your business are the ones who have already done so in the past. We can use your CRM data to retarget your current customers with advertisements in order to gain more business from them.
03

Understanding
Your Customers

Customer insight tools help us understand exactly who your typical customer is. What are their interests? What are their demographics? We use this information to target ads to people who match your ideal customer profile and are most likely to do business with you.
04

Messaging and Creative Alignment

The most important feature in effective advertising is ensuring that your ad creative resonates with the audience you are targeting. We tailor all ad creatives to speak directly to the people who see it.

Using the above strategies, we have been able to achieve return on ad spends as high as 15X, with an average return of 8X advertising spend. If you are ready to make an investment in your business that will pay dividends for years to come, schedule your free consultation or email us at [email protected].

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